México exportador de instrumental quirúrgico a Bratislava

Abstract

ABSTRACT: Polimedic was founded in 2011, in Mexico City, it’s a company dedicated to the development of surgical instruments, which is an element used in surgical procedures, is an expensive, delicate and sophisticated instrument. The idea arises from one of the founders who studied medicine and sometimes did not have all the necessary instruments to perform a basic operation, so she set about creating a kit of basic stainless instruments, with a competitive price and being something innovative. Thanks to this we are able to position ourselves nationally, obtaining great clients and therefore good references so what we are looking for with this research is to demonstrate that we can position ourselves internationally, in this case we choose Slovakia, Bratislava to do the research since it has good hospitals and the best medical schools.

In order to make the research possible, we developed certain points such as the packaging and packaging of the kits so that this would not suffer loss or losses, from where they would obtain income, the market choice to know which was the most convenient, in advertising and that this must be striking to be able to publicize our brand and thus be a bit easier to obtain potential buyers, we made a logistics to know how the product was going to come out and how it would arrive, the types of transport that were going to be used. We use a financing program that is ECEX which is an instrument for the promotion of exporters where the trading companies can enter the international market with both administrative and financial facilities. With this program we obtain benefits where we return the balance in favor of VAT, authorization if we want to temporarily import, discounts of 50% on the cost of non- financial products and services, among others.